Whether a student or a chief of staff a multi-million pound founder or a newly made adventurous entrepreneur, you will benefit from defining and expressing your personal brand.Read More
As an entrepreneur you have to practise what you preach. My business cards, like an old image, were dated, uninspiring and reflected the old me. Where I have come from. Not the new me and where I am heading.
Time for me to ROCK…Read More
I have had the pleasure of meeting some true branding experts in the last few weeks and naturally we have lots of discussion around branding and what makes a great brand and a memorable personal brand.
The topics we've covered have included the more obvious - impactive logos, marketing and brand message to the less obvious - energy, image, chakras and congruence.
The key theme with all of the conversations was this:
A good brand and more importantly the best brands, have connected the dots.
When you meet someone at a networking event and they stick in your head after; when you see someone's profile on Linked In and you think, 'Wow, they're going to be good'. That's a brand who has connected the dots.
It's not an instant thing. Most entrepreneurs I know who are rocking their personal brand have gone through a lot of self-development, healing and confidence building to get where they are but what they have done is recognised that their ESSENCE (their purpose, values and beliefs); their EXPERIENCE (employment and personal) and their EXPRESSION (image and both forms of communication) are all connected.
The key to a great personal brand is to create transparency, it's all glaringly obvious that you believe in what you do, you know you're good and you know to get that across. This creates a different level of entrepreneur, one that we know we can trust instantly, it comes naturally.
Simple really, just requires a little work.
If you would like to find out more about connecting your dots then please get in touch.
What hats have you worn? Every role, every post, it all matters, it all builds a big picture of your personal brand and the unique service you give in the environment you work in. This blog explains how my role as a police officer has helped shape me and build invaluable skills…Read More
As more celebrities wake up (at last!) to the importance of wearing their best colours, I lift the lid on the reality of colour analysis, and how like any investment in you, you need to seek the advise of an expert.Read More
It’s that time of year…
At last we have some great weather in the UK but we have to go all long and covered up when it comes to Royal Ascot & Henley. Here are the latest ways one has to measure up…Read More
Were you caught up with brand Meghan at the weekend?
Here is my take on the big day…Read More
Why are we covering up our femininity in the workplace? Because we are in F.E.A.R.Read More
Women are not just dressing to impress in the work place they're dressing to blend in and appear masculine. Part 1 of my Women at Work UNCOVERED series looks at women in the finance industry...Read More
A lot can happen in 8 years.
A bit about me and my 'why'..Read More
What makes the average Brit so pastey in the winter?
It's nothing to do with the sun, not much to do with the light either, but it's everything to do with the colours we wear.Read More
There is a quick and easy way to instantly lift your mood, increase your energy and help those around you to feel better, too. WEAR SOME COLOUR!Read More
This is the year for intuition, spirituality, and for embracing and valuing our environment. Expressing the real you in your style and image makes a powerful statement. It tells your co-workers, employees and future clients that you value your own voice, you are confident and are prepared to express thisRead More
There's a simple reason why Santa's so cheerful and how he can deliver millions of presents...Read More
I call it the Minion effect. When i am walking around Mayfair I see Minions - millions of men and women looking exactly the same, in the same colours, the same style - where is the indiduality?Read More
For women to thrive and fill more powerful roles women need to learn to express themselves with power.Read More
The days of 'smart casual' are numbered. Suits are back!Read More
The challenge of workwear for women. Why there are too many worries.Read More
Womens Work Wear is proving a challenge worldwide. Threre are different reasons but challenges that are real and cause uncertainty and difficulties. My first blog in a series of looking at womens' image at work.Read More
Have you joined the high street tribe of 'charoppers' yet? Are you choosing local charity shops over miles of malls?
The argument for shopping for preloved...Read More